Sociology Bytes Politics

Press Release Evaluation

Once you have finished your Press Release, this rubric will be used to grade your paper.

Ideas and Content

*Narrow Topic
*Fresh, Original Ideas
*Relevant, Quality Details
*Accurate Supportive Details
*Clear Purpose

Organization

*Contains Headline
*Contains Contact Info.
*Contains Dateline
*Gripping Lead Paragraph
*Body
*Recap

Voice

*Consistent Tone Which Indicates Awareness of Audience
*Strong Interaction Between Reader and Writer
*Appropriate for Purpose and Audience
*Reflects Strong Commitment to Topic

Word Choice

*Specific and Accurate
*Varied, Functional, and Appropriate to Topic, Audience and Purpose
*Colorful
*Effective Verbs, Nouns, etc.
*Precise Use of Words

Sentence Fluency

*Well Constructed Sentences
*Strong, Varied and Purposeful Sentence Structure
*Use of a Variety of Sentence Beginnings
*Natural Dialogue

Conventions

*Spelling
*Grammar (Agreement, Consistent Tense and POV)
*Usage
*Paragraphing (Consistent with Organizational Structure)
*Capitalization
*Punctuation

The following will be used to indicate success in each of the six traits:

6 - WOW! Exceeds expectations, superior beyond belief
5 - Strong, shows control and skill, with many strengths present
4 - Maturing, strengths outweigh weaknesses, writing is taking shape, high average
3 - Developing, strengths and weaknesses are about equal, first draft stage, average
2 - Emerging, isolated moments show intentions, shortcomings still dominate, below average
1 - Not yet, getting started, results are lacking tentative, still searching, needs help

Total -

 

Return to PR Evaluation

Return to Top